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This blog serves as a resource for anyone who'd like to learn more about websites, SEO, marketing, WordPress and more.
Signs You Need a Logo Refresh (and How to Do It Right)
Changing your logo can be a big deal – it go super well or be a huge disaster. Here are some signs it’s time for a refresh and how to implement it.
Common Logo Design Mistakes (and How to Avoid Them!)
Your logo is often the first impression your brand makes on the world. Learn about common mistakes made when developing logos and how to avoid them.
Connecting your website to your newsletter manager or CRM
There are lots of ways to add an email subscribe box onto your website. I outline the three basic ways, and provide resources for how to integrate for a variety of options.
How to get more newsletter subscribers
Not getting subscribers to your newsletter? Read today’s post to find out how to entice your website visitors to sign up.
Email Deliverability Expert Advice: Common Issues and Fixes for your Form Submissions
Got a website form that keeps sending submissions to your spam folder? This is really annoying, but I have a lot of options today on how to fix it.
Must-Have WooCommerce Plugins for Streamlining Your Business
WooCommerce is the most popular e-commerce plugin for WordPress, but there are lots of other WooCommerce plugins that can expand your store. Learn more about various options in today’s post.
Best WooCommerce SEO Deep Dive: Optimizing Your Store
Just adding a short product description and hitting publish on your products? You may be missing a lot of potential traffic by not optimizing your product pages. Learn how to optimize your products to get more traffic and hopefully more sales.
WooCommerce Myths Debunked: What You Need to Know in 2024
WooCommerce is one of the most popular e-commerce systems in the world, but with popularity comes misconception. Find out what the top 10 myths are about WooCommerce.
What are the ongoing WordPress maintenance costs for a website?
The design and development of your site is just the first stage. Your site will need regular care and maintenance, and some of this incurs fees. Find out what you can expect to have to pay to keep your website in good health.
Can I create a membership website with WordPress?
Wondering if you can make a membership website with WordPress? You can! And in fact, there are many ways. Find out a few of my favorites today.
Demystifying WordPress for Business Owners: A Simple Guide to Getting Started with WordPress
Getting started with a WordPress site for your business can be daunting, but it doesn’t have to be. Learn more about WordPress and how to get started.
Beyond Beautiful: The Science of Design for Websites that Convert
Did you know there’s science behind what makes people convert on a website? Today I talk about the different design elements that play a role in website conversions.
Top Questions Business Owners have about Websites
I get asked a lot of questions about websites. Today I answer the the most common website questions that business owners ask, including how to do SEO, security and more.
Common Mistakes in Website Design (and How to Avoid Them)
Your business website is often times the first impression you make with potential customers and clients. It’s important that it not just look great, but it work great too. There are a lot of potential pitfalls you can fall into when you start working on your website, and today I want to talk about some of the common ones I see, and how to avoid them.
Navigating the Risks of Rebranding: Timing and Considerations
Considering a rebrand? There are many pros and cons, and the risks of a bad rebrand are real. Learn more in today’s post.
Common Branding Mistakes Companies Make and How to Correct Them
A brand is much more than a logo or a color palette. Today I explore common branding mistakes and how to fix them.
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